WELCOME TO
ETC TRAVEL RETAIL
Engage . Transform . Connect
About Us
Singapore’s 1st Homegrown Travel Retail Souvenir Snack Franchise Gifting Concept.
ETC Travel Retail is a truly local Singapore travel retail brand that showcases authentic Singapore flavours, authentic local tastes with landmarks of Singapore, making them ideal as souvenirs and gifts. All of ETC’s products are conveniently packed, ready-to-go, compact, lightweight, and perfect for travel. They are made with premium ingredients, free from preservatives, with no pork or lard. ETC snacks capture the true essence of Singapore in every bite.
As a multi-faceted business, we play key roles throughout the retail supply chain to ensure seamless product delivery. Our team works diligently to source, manage, and distribute a diverse range of products, maintaining the highest standards of quality and customer service. This integrated approach allows us to meet the demands of a dynamic market and cater to the needs of travellers worldwide.
Vision, Mission & Core Values
Our Vision
To create a world-recognised channel for Singapore food brands to launch globally
Our Mission
To showcase Singapore to the world through fun, tasty, trusted snacks
Our Core Values
T – Trusted
We are a trusted brand for the best of Singapore one can take home
R – Recommended
We recommended only the best of Singapore snacks
U – Understanding
We understand what global travellers want; we understand how to help Singapore brands to global
S – Share
We create special moments for the Singapore story to be shared
T – Tell
We tell the world the Singapore story through snacks
Founder / CEO
ETC Travel Retail Pte. Ltd. (UEN 202223118R) was founded in 2022 by a London-born Singaporean ex-Big 4 auditor and chartered accountant. The founder started the company with a vision to offer Singaporeans and tourists a specially curated selection of premium gourmet snacks in the travel retail segment and major shopping malls in Singapore.
As a local travel retail brand curated by a dedicated Singaporean team, ETC Travel Retail has been granted authority to distribute the following key major brands across Singapore: Our Products
ETC engages with manufacturers and brand owners to transform their product offerings and elevate brand awareness by connecting with tourists and shoppers to curate the best customer experience in Singapore. Additionally, ETC acts as a property investment holding consultancy company, managing a diversified real estate portfolio. Our tagline – Engage, Transform, Connect – encapsulates our mission.
ETC is 100% owned and managed by Singaporeans.
Past Events
